Deskripsi: Pengaruh Self-Expressive, Kepercayaan Merek, dan Nilai Hedonis Merek yang Menghasilkan Cinta Merek Terhadap Word of Mouth (WOM) dan Electronick Word of Mouth (E-WOM) Konsumen pada Penikmat Kopi Starbucks di Wilayah Universitas Kristen Maranatha

Main Author:	Ferdinand, Gaudentius (1452021)
Format:	Thesis NonPeerReviewed Book
Terbitan:	, 2017
Subjects:	H Social Sciences (General)
Online Access:	http://repository.maranatha.edu/24216/1/1452021_Abstract_TOC.pdf http://repository.maranatha.edu/24216/2/1452021_Appendices.pdf http://repository.maranatha.edu/24216/3/1452021_Chapter1.pdf http://repository.maranatha.edu/24216/4/1452021_Chapter2.pdf http://repository.maranatha.edu/24216/5/1452021_Chapter3.pdf http://repository.maranatha.edu/24216/6/1452021_Chapter4.pdf http://repository.maranatha.edu/24216/7/1452021_Chapter5.pdf http://repository.maranatha.edu/24216/8/1452021_Cover.pdf http://repository.maranatha.edu/24216/9/1452021_References.pdf http://repository.maranatha.edu/24216/

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