ANALISIS PENGARUH PRICE DISCOUNT, BONUS PACK, DAN IN-STORE DISPLAY TERHADAP KEPUTUSAN IMPULSE BUYING BEHAVIOR KONSUMEN (Studi Kasus pada Swalayan Kembang Mas Grabag Di Kota Magelang)
| Main Author: | DIANA ARIF SETYASIH, 13133200099 |
|---|---|
| Format: | Article PeerReviewed Book |
| Bahasa: | eng |
| Terbitan: |
, 2017
|
| Subjects: | |
| Online Access: |
http://repository.upy.ac.id/1301/1/Artikel.pdf http://repository.upy.ac.id/1301/ |