The Influence of Electronic Word of Mouth (eWOM) Toward Brand Image and Its Impact on Purchase Decision (Study on Followers Official Acount Instagram @strudelmalang)
Main Author: | Budiman, Iqbal Favian Putra |
---|---|
Format: | Thesis NonPeerReviewed |
Terbitan: |
, 2018
|
Subjects: | |
Online Access: |
http://repository.ub.ac.id/167896/ |