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The Influence of Electronic Word of Mouth (eWOM) Toward Brand Image and Its Impact on Purchase Decision (Study on Followers Official Acount Instagram @strudelmalang)

Tersimpan di:
Main Author: Budiman, Iqbal Favian Putra
Format: Thesis NonPeerReviewed
Terbitan: , 2018
Subjects:
658.8 Managemet of marketing
Online Access: http://repository.ub.ac.id/167896/
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Lihat Juga

  • Pengaruh Electronic Word Of Mouth Terhadap Purchase Intention Melalui Brand Image (Studi pada Followers Akun Instagram @ouvalresearch)
    oleh: Hamidun, Mohamad Alvin
    Terbitan: (2018)
  • Pengaruh Electronic Word Of Mouth (Ewom) Terhadap Purchase Intention Dengan Brand Image Sebagai Variabel Mediasi (Studi Kasus Pada Mahasiswa Konsumen Starbucks Di Kota Malang)
    oleh: Widadsyah, Muhammad Azhar
    Terbitan: (2018)
  • The Influence of Electronic Word of Mouth on Consumer Trustworthiness and Purchase Intention (Survey on Followers Instagram of @Zaloraid)
    oleh: Avriyanti, Dewa Ayu Mitha
    Terbitan: (2018)
  • The Effect Of Social Commerce Cosntruct And Brand Image On Consumer Trust And Purchase Intention (Study On Fujifilm_Id Instagram Followers)
    oleh: Zamrudi, Zakky
    Terbitan: (2016)
  • The Influence of Word of Mouth (WOM) on Revisit Intention: The Mediating Role of Destination Image (Case Study on Domestic Tourists Visiting Mount Bromo)
    oleh: Ayuningtiyas, GaluhAjeng
    Terbitan: (1900)

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