PENGEMBANGAN MANAJEMEN USAHA HOME INDUSTRY PERAJIN HANDYCRAFT KORBAN BENCANA LUMPUR SIDOARJO DALAM MENGHADAPI PERSAINGAN PASAR GLOBAL
| Main Authors: | Fitriyah, Hadiah, Indayani, Lilik, Astuti, Mudji |
|---|---|
| Format: | Proceeding PeerReviewed Image Book |
| Bahasa: | eng |
| Terbitan: |
, 2013
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| Subjects: | |
| Online Access: |
http://eprints.umsida.ac.id/9/1/1%20Cover%20UII.JPG http://eprints.umsida.ac.id/9/2/2%20Halaman%20depan%20UII.pdf http://eprints.umsida.ac.id/9/3/3%20Artikel%20UII.pdf http://eprints.umsida.ac.id/9/ |
Daftar Isi:
- There are many Handycraft manufacturing home industry exist in Sidoarjo since a disaster called “Sidoarjo’s Mud Volcano” in 2006. However, this disaster does not discouraged them. Currently, they still producing various handycraft products, and its cover their creativity. These activities can help thier whealthiness. There are some problems facing handycraft home industry in global market competition e.g; 1) managerial business dificulties especially on administratition and finance governance. 2) Marketing strategy. Therefore, as an academic, this program is very important and significant to solve their problems, by providing a training and counseling. Such as training simple bookkeeping and marketing strategies for small business entrepreuner