PENGARUH KUALITAS LAYANAN, KEPERCAYAAN, DAN KOMITMEN, TERHADAP LOYALITAS NASABAH (Studi Pada Nasabah PD. BPR Berkah Pandeglang)
| Main Author: | RINALDI, RIAN |
|---|---|
| Format: | Thesis NonPeerReviewed Book |
| Bahasa: | eng |
| Terbitan: |
, 2018
|
| Subjects: | |
| Online Access: |
https://eprints.untirta.ac.id/2024/1/PENGARUH%20KUALITAS%20LAYANAN%2C%20KEPERCAYAAN%2C%20DAN%20KOMITMEN%2C%20TERHADAP%20LOYALITAS%20NASABAH%20%28Studi%20Pada%20Nasabah%20PD.%20BPR%20Berkah%20Pandeglang%29.PDF https://eprints.untirta.ac.id/2024/ |
| ctrlnum |
2024 |
|---|---|
| fullrecord |
<?xml version="1.0"?>
<dc schemaLocation="http://www.openarchives.org/OAI/2.0/oai_dc/ http://www.openarchives.org/OAI/2.0/oai_dc.xsd"><relation>https://eprints.untirta.ac.id/2024/</relation><title>PENGARUH KUALITAS LAYANAN, KEPERCAYAAN, DAN
KOMITMEN, TERHADAP LOYALITAS NASABAH 
(Studi Pada Nasabah PD. BPR Berkah Pandeglang)</title><creator>RINALDI, RIAN</creator><subject>HB Economic Theory</subject><subject>HC Economic History and Conditions</subject><description>This study aims to determine the Influence of Service Quality, Trustworthiness,
and Commitment to Customer Loyalty in PD. BPR Berkah Pandeglang. The sample
in this research is taken with data collection method called accidental sampling,
meaning sampling method which by chance the researcher met with the respondent.
The number of samples used is 100 respondents. Data analysis using Multiple
Regression Analysis through SPSS Statistic software.
Based on the results of research indicate that the quality of service, a significant
positive effect on customer loyalty because the value of t-count is greater than t-table
that is 2.574 > 1.660. and significant because of the significance value of 0.012 <
0.05. This means that service quality has a significant positive effect on loyalty. This
H1 is accepted. Trust has a significant positive effect on customer loyalty because the
value of t-count is greater than t-table that is 2,639 > 1,660. and significant because
the significance value of 0.010 < 0.05. This means that trust has a significant positive
effect on loyalty. This H2 is accepted. Commitment has a significant positive effect on
customer loyalty because the value of t-count is greater than t-table is 1.955 > 1.660.
and significant because of the significance value of 0.023 < 0.05. This means that
commitment has a significant positive effect on loyalty. This H3 is accepted.
From the results of research states that Quality of Service, Trust, and
Commitment Influence Positive and Significant to Customer Loyalty In PD. BPR
Berkah Pandeglang.</description><date>2018</date><type>Thesis:Thesis</type><type>PeerReview:NonPeerReviewed</type><type>Book:Book</type><language>eng</language><identifier>https://eprints.untirta.ac.id/2024/1/PENGARUH%20KUALITAS%20LAYANAN%2C%20KEPERCAYAAN%2C%20DAN%20KOMITMEN%2C%20TERHADAP%20LOYALITAS%20NASABAH%20%28Studi%20Pada%20Nasabah%20PD.%20BPR%20Berkah%20Pandeglang%29.PDF</identifier><identifier> RINALDI, RIAN (2018) PENGARUH KUALITAS LAYANAN, KEPERCAYAAN, DAN KOMITMEN, TERHADAP LOYALITAS NASABAH (Studi Pada Nasabah PD. BPR Berkah Pandeglang). S1 thesis, UNIVERSITAS SULTAN AGENG TIRTAYASA. </identifier><recordID>2024</recordID></dc>
|
| language |
eng |
| format |
Thesis:Thesis Thesis PeerReview:NonPeerReviewed PeerReview Book:Book Book |
| author |
RINALDI, RIAN |
| title |
PENGARUH KUALITAS LAYANAN, KEPERCAYAAN, DAN
KOMITMEN, TERHADAP LOYALITAS NASABAH
(Studi Pada Nasabah PD. BPR Berkah Pandeglang) |
| publishDate |
2018 |
| topic |
HB Economic Theory HC Economic History and Conditions |
| url |
https://eprints.untirta.ac.id/2024/1/PENGARUH%20KUALITAS%20LAYANAN%2C%20KEPERCAYAAN%2C%20DAN%20KOMITMEN%2C%20TERHADAP%20LOYALITAS%20NASABAH%20%28Studi%20Pada%20Nasabah%20PD.%20BPR%20Berkah%20Pandeglang%29.PDF https://eprints.untirta.ac.id/2024/ |
| contents |
This study aims to determine the Influence of Service Quality, Trustworthiness,
and Commitment to Customer Loyalty in PD. BPR Berkah Pandeglang. The sample
in this research is taken with data collection method called accidental sampling,
meaning sampling method which by chance the researcher met with the respondent.
The number of samples used is 100 respondents. Data analysis using Multiple
Regression Analysis through SPSS Statistic software.
Based on the results of research indicate that the quality of service, a significant
positive effect on customer loyalty because the value of t-count is greater than t-table
that is 2.574 > 1.660. and significant because of the significance value of 0.012 <
0.05. This means that service quality has a significant positive effect on loyalty. This
H1 is accepted. Trust has a significant positive effect on customer loyalty because the
value of t-count is greater than t-table that is 2,639 > 1,660. and significant because
the significance value of 0.010 < 0.05. This means that trust has a significant positive
effect on loyalty. This H2 is accepted. Commitment has a significant positive effect on
customer loyalty because the value of t-count is greater than t-table is 1.955 > 1.660.
and significant because of the significance value of 0.023 < 0.05. This means that
commitment has a significant positive effect on loyalty. This H3 is accepted.
From the results of research states that Quality of Service, Trust, and
Commitment Influence Positive and Significant to Customer Loyalty In PD. BPR
Berkah Pandeglang. |
| id |
IOS3442.2024 |
| institution |
Universitas Sultan Ageng Tirtayasa |
| institution_id |
89 |
| institution_type |
library:university library |
| library |
Perpustakaan Universitas Sultan Ageng Tirtayasa |
| library_id |
598 |
| collection |
Repository Universitas Sultan Ageng Tirtayasa |
| repository_id |
3442 |
| subject_area |
Administrasi Negara dan Militer Akuntansi Arsitektur |
| city |
KOTA SERANG |
| province |
BANTEN |
| repoId |
IOS3442 |
| first_indexed |
2023-03-04T21:42:10Z |
| last_indexed |
2023-04-29T09:37:29Z |
| recordtype |
dc |
| _version_ |
1764503492063395840 |
| score |
17.538404 |