ANALISIS IMPLEMENTASI CUSTOMER RELATIONSHIP MANAGEMENT DAN KUALITAS PELAYANAN TERHADAP NILAI PELANGGAN DAN DAMPAKNYA TERHADAP LOYALITAS PELANGGAN (STUDI KASUS: PT. ASTRA INTERNATIONAL TBK - DAIHATSU PLUIT BRANCH)
| Main Author: | DHARMA PUTRA, RIZKI |
|---|---|
| Format: | Thesis NonPeerReviewed pdf |
| Bahasa: | eng |
| Terbitan: |
, 2010
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| Subjects: | |
| Online Access: |
http://eprints.binus.ac.id/5076/1/2010-1-00387-MN-Abstrak.pdf http://eprints.binus.ac.id/5076/ http://library.binus.ac.id/Collections/ethesis_detail.aspx?ethesisid=2010-1-00387-MN |
Daftar Isi:
- ANALISIS IMPLEMENTASI CUSTOMER RELATIONSHIP MANAGEMENT DAN KUALITAS PELAYANAN TERHADAP NILAI PELANGGAN DAN DAMPAKNYA TERHADAP LOYALITAS PELANGGAN (STUDI KASUS: PT. ASTRA INTERNATIONAL TBK - DAIHATSU PLUIT BRANCH) - Customer Relationship Management (CRM), Kualitas Pelayanan, Nilai Pelanggan, Loyalitas Pelanggan.