Analisis Penerapan Customer Relationship Marketing dan Pengaruhnya Terhadap Brand Equity: Studi Kasus Call Center Bank Mandiri
Main Authors: | Anita Firawati, author, Add author: Rembeth, John Daniel, supervisor, Add author: Sofjan Assauri, examiner, Add author: M. Gunawan Alif, examiner |
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Format: | Masters Bachelors |
Terbitan: |
Fakultas Eknonomi dan Bisnis Universitas Indonesia
, 2010
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Subjects: | |
Online Access: |
https://lib.ui.ac.id/detail?id=136172 |