Analisis pengaruh ekuitas merek (brand equiry) terhadap keputusan pembelian (purchase decision) produk tepung terigu Cakra Kembar PT. Indofood Sukses Makmur, Tbk. Bogasari Floor Mills, Jakarta di wilayah Bekasi
| Main Author: | Rahmat Handalle |
|---|---|
| Format: | Book |
| Terbitan: |
Institut Bisnis Nusantara
|
| Subjects: | |
| Online Access: |
http://library.ibn.ac.id:80/jki/index.php?p=show_detail&id=542 http://library.ibn.ac.id:80/jki/images/docs/TESIS.jpg.jpg |
Daftar Isi:
- Pembimbing: Sundari Soekotjo