PENGARUH KUALITAS PELAYANAN, DAN NILAI YANG DIRASAKAN TERHADAP KEPUASAN PELANGGAN SERTA DAMPAKNYA TERHADAP MINAT BELI ULANG (STUDI PADA PENGUNJUNG RESTORAN SOLARIA METLAND TAMBUN)
Daftar Isi:
- Effect of Service Quality and Perceived Value on Customer Satisfaction and Impact on Repurchase Intention (Study on Visitor Solaria Metland Tambun Restaurant) Faculty of Economics, State University of Jakarta in 2017. The purpose of this study are to: 1) determine whether service quality affects customer satisfaction Solaria Metland Tambun restaurant. 2) determine whether perceived value effect on customers satistfaction Solaria Metland Tambun restaurants. 3) determine whether service quality affect repurchase intention Solaria Metland Tambun restaurant. 4) determine whether perceived value affect repurchase intention Solaria Metland Tambun restaurants. 5) determine whether customers satistfaction influence on repurchase intention Solaria Metland Tambun restaurants. The object of this study was 200 respondents visitor Solaria Metland Tambun restaurants. The test results of descriptive explaining that the persistence of the respondents were less well to restaurants Solaria Metland Tambun. Hypothesis testing results indicate: 1) the influence of service quality on customer satisfaction Solaria Metland Tambun restaurants. 2) the influence of perceived value to customer satisfaction Solaria Metland Tambun restaurants. 3) the influence of the quality of service to repurchase intention Solaria Metland Tambun restaurants. 4) the influence of perceived value to repurchase intention Solaria Metland Tambun restaurants. 5) the influence of customer satisfaction on repurchase intention Solaria Metland Tambun restaurants. Keywords: Service Quality, Perceived Value, Customer Satisfaction, Repurchase Intention, Solaria Metland Tambun Restaurants.