ANALISA KUALITAS LAYANAN MALANG STRUDEL OUTLET SINGOSARI MENGGUNAKAN DIMENSI SERVICE BLUEPRINT DAN USULAN PERBAIKAN MENGGUNAKAN METODE (QFD) QUALITY FUNCTION DEPLOYMENT
Main Author: | Hamas, Ryan Wajdy |
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Format: | Thesis NonPeerReviewed Book |
Bahasa: | eng |
Terbitan: |
, 2019
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Subjects: | |
Online Access: |
http://eprints.umm.ac.id/56652/4/PENDAHULUAN.pdf http://eprints.umm.ac.id/56652/1/BAB%20I.pdf http://eprints.umm.ac.id/56652/8/BAB%20II.pdf http://eprints.umm.ac.id/56652/3/BAB%20III.pdf http://eprints.umm.ac.id/56652/6/BAB%20IV.pdf http://eprints.umm.ac.id/56652/7/BAB%20V.pdf http://eprints.umm.ac.id/56652/2/BAB%20VI.pdf http://eprints.umm.ac.id/56652/ |
Daftar Isi:
- Malang City is one of the tourism destinations that is most chosen by tourists, in line with the need for tourists and souvenirs continues to increase. PT Khazanah Ukhuwah Bertiga (Malang Strudel) is one of the companies that saw this opportunity by trying to innovate in making processed products with fruit flavors typical of Malang. Founded in 2014, by bringing the concept of the most complete and up-to-date souvenir center. However, over time many things must be considered by Malang Strudel to maintain customer quality and loyalty, by always prioritizing the quality of products and services, rather than re-adjusting prices with other competitors. In maintaining and improving the quality of these services Malang Strudel always strives to maintain product quality by always using the best basic ingredients and conducting training to employees in an effort to improve the quality of service to customers.