PERSEPSI NASABAH TERHADAP PELAYANAN FRONT OFFICE (CUSTOMER SERVICE) PADA PT. BANK NEGARA INDONESIA (PERSERO) Tbk CABANG MALANG

Main Author: Novita, Septia Kiki
Format: Thesis NonPeerReviewed Book
Bahasa: eng
Terbitan: , 2015
Subjects:
Online Access: http://eprints.umm.ac.id/21279/1/jiptummpp-gdl-septiakiki-40075-1-pendahul-n.pdf
http://eprints.umm.ac.id/21279/2/jiptummpp-gdl-septiakiki-40075-2-babi.pdf
http://eprints.umm.ac.id/21279/
Daftar Isi:
  • The Research For Final assignement is done in PT. Bank Negara Indonesia titled, “Customers Perception to Front Office (Customer Service) in PT. Bank Negara Indonesia (Persero) Tbk Branch of Malang” The research purposes is finding out customers perception to customers service performance in PT. Bank Negara Indonesia (Persero) Tbk Branch of Malang, also finding out whether performance given by customer service is already suitable with customers expectation. Technique in data collection is done by random sampling method with requirements where sample given by dividing questionnaire and given to customers who received service from Customer Service. Research result shows that service standard of customer service needed, because by good performance, it would be able to improve the quality of service in the bank. Indirectly it will effect loyalty level and customer development. Research given by customer service in PT. Bank Negara Indonesia (persero) Tbk Branch of Malang according to customers who already being a customer for long time can be considered “Very good” where there are 395 customers has that statement.