ANALISIS PENGARUH CUSTOMER RELATIONSHIP MANAGEMENT (CRM) TERHADAP NILAI PELANGGAN DAN DAMPAKNYA TERHADAP LOYALITAS PELANGGAN (STUDI KASUS HOTEL KRISTAL JAKARTA SELATAN)
| Main Author: | AJENG YULI MURYATI, IRNITA |
|---|---|
| Format: | Thesis NonPeerReviewed pdf |
| Bahasa: | eng |
| Terbitan: |
, 2010
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| Subjects: | |
| Online Access: |
http://eprints.binus.ac.id/5780/1/2010-2-00381-MN%20Abstrak.pdf http://eprints.binus.ac.id/5780/ http://library.binus.ac.id/Collections/ethesis_detail.aspx?ethesisid=2010-2-00381-MN |
Daftar Isi:
- ANALISIS PENGARUH CUSTOMER RELATIONSHIP MANAGEMENT (CRM) TERHADAP NILAI PELANGGAN DAN DAMPAKNYA TERHADAP LOYALITAS PELANGGAN (STUDI KASUS : HOTEL KRISTAL JAKARTA SELATAN) - Customer Relationship Management (CRM), Nilai Peanggan, Loyalitas Pelanggan.