Marketing management: strategies and programs.-- ed.2
| Main Author: | GULTINAN, Joseph P (-) |
|---|---|
| Other Authors: | PAUL, Gordon W (-) |
| Format: | Book |
| Bahasa: | eng |
| Terbitan: |
New York
McGraw-Hill Book co
, 1985
|
| Subjects: |
| Physical Description: |
xv, 444 p.; ind.; 25 cm |
|---|---|
| ISBN: |
9780070489240 |