The Relationship between consumer perception of innovation characteristic and intention to adopt "Nasi Instant" Garudafood
Main Authors: | , KRISTANTI, Fenny Indah, , Dr. B.M. Purwanto, MBA |
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Format: | Thesis NonPeerReviewed |
Terbitan: |
[Yogyakarta] : Universitas Gadjah Mada
, 2006
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Subjects: | |
Online Access: |
https://repository.ugm.ac.id/72686/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=33551 |