ANALISIS PENGARUH PENERAPAN STRATEGI BAURAN PEMASARAN DAN PROGRAM CUSTOMER RELATIONSHIP MANAGEMENT (CRM) TERHADAP LOYALITAS KONSUMEN PADA PRODUK COKRO TELA CAKE YOGYAKARTA
| Main Authors: | , GLADYS BUNGA JELITA, , Dr. Ir. Dyah Ismoyowati, M.Sc |
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| Format: | Thesis NonPeerReviewed |
| Terbitan: |
[Yogyakarta] : Universitas Gadjah Mada
, 2014
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| Subjects: | |
| Online Access: |
https://repository.ugm.ac.id/131321/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=71774 |