Pengaruh brand personality terhadap minat beli studi pada merek kosmetik maybelline New York = The effect of brand personality on consumer s purchase intention study case on maybelline New York cosmetic brand / Dinda Niken Rachmatianti
Format: | Bachelors Doctoral |
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Terbitan: |
Fakultas Ilmu Administrasi Universitas Indonesia
, 2014
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Subjects: | |
Online Access: |
http://lib.ui.ac.id/file?file=digital/2015-5/20386046-S56285-Dinda Niken Rachmatianti.pdf |