Analisa pemanfaatan social media twitter sebagai medium komunikasi dengan konsumen dalam kegiatan komunikasi pemasaran (studi kasus pada produk yang mengalami percepatan pertumbuhan pemahaman = Analysis on the use of social media (twitter) as a communication medium with consumer in the marketing communications activity (case study on products that experienced swift growth in brand understanding))
Main Authors: | Priscila Febriana Carlita, author, Add author: Billy Sarwono, supervisor, Add author: Firman Kurniawan Sujono, supervisor, Add author: Henry Faisal Noor, examiner, Add author: Eduard Lukman, examiner |
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Format: | Masters Bachelors |
Terbitan: |
, 2012
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Subjects: | |
Online Access: |
https://lib.ui.ac.id/detail?id=20305414 |