Impact of Visual Merchandising on Impulse Buying Behaviour for Women's Clothing In The Lens of Kano's Attractive Quality Theory
Main Authors: | Abbas Dadras, Somaye Hematian, Mohammad Jashn Sadeh |
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Format: | Article |
Bahasa: | eng |
Terbitan: |
, 2017
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Subjects: | |
Online Access: |
https://zenodo.org/record/3472210 |