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01559cam a2200373 a 4500 |
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|a 978-602-401-375-2
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|a 0010-0119005495
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|a JKPNPNA
|b ind
|e rda
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|a 658.802
|2 [23]
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|a 658.802 IND m
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| 090 |
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|a CB-D.11 2016-023610
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| 100 |
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|a Indra Novianto Adibayu Pamungkas
|e penulis
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| 245 |
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|a Marketing communication in cybermedia era/
|c Indra Novianto Adibayu Pamungkas, S.S, M.Si, Martha Tri Lestari , S.Sos, M.M
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|a Cetakan pertama juli 2016
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|a Yogyakarta :
|b Deepublish ,
|c 2016
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|c ©2016
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| 300 |
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|a x, 140 halaman :
|b ilustrasi ;
|c 25 cm
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| 336 |
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|a teks
|2 rdacontent
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|a tanpa perantara
|2 rdamedia
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| 338 |
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|a volume
|2 rdacarrier
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| 504 |
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|a Termasuk bibliografi
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| 520 |
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|a buku ini mencakup materi lengkap mengenai marketing comunications activities in cyber era, perilaku pasar pada era digital, advertising in cybermedia era, sales promotion in cybermedia era, public relation in cybermedia era, direct marketing in cyber era, personal selling in cybermedia era, event in cybermedia era, word of mouth building in cybermedia era, dan strategi komunikasi pemasaran.
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|a ©penulis, Deepublish Publisher
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|a Komunikasi dalam bisnis
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| 650 |
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4 |
|a Komunikasi digital
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| 650 |
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4 |
|a Cybermedia
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| 700 |
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|a Martha Tri Lestari,
|d 1983-
|e penulis
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| 850 |
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|a JKPNPNA
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| 990 |
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|a 201900103014220
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| 990 |
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|a 201900103014217
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| 990 |
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|a 201900103014218
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|a 201900103014216
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|a 201600101043523
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|a 201600101043524
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