Hubungan Penggunaan Video Korean Pop di Youtube dengan Pemenuhan Kebutuhan Informasi Komunitas Hansamo
| Main Authors: | Pangaribuan, Olivia Christine, Zubair, Feliza, Setiawan, Wawan |
|---|---|
| Format: | Article info application/pdf eJournal |
| Bahasa: | ind |
| Terbitan: |
UPT TI Universitas Padjadjaran
, 2012
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| Online Access: |
http://jurnal.unpad.ac.id/ejournal/article/view/1339 http://jurnal.unpad.ac.id/ejournal/article/view/1339/pdf |
Daftar Isi:
- The purpose of this research is to know the correlation between the usage of Korean pop video on Youtube which consists of the intensity of use, the contents of Korean pop video on Youtube, and the attractiveness of the use of Korean pop video on Youtube with the information needs of the community consisting of cognitive needs, affective needs, need for personal integration, social integration needs, and needs release.This study uses correlational methods with techniques of descriptive and inferential data analysis through the Spearman Rank test of hypothesis. The sample in this study were 85 members of the community Hansamo taken using simple random sampling technique. Data collection techniques in research obtained through questionnaires, observation, book study and interview.The results showed that when viewed from the frequency and duration, the use of Korean pop video on Youtube is still not able to meet the information needs of Community Hansamo, Korean pop video content on Youtube is quite capable of meeting the information needs of communities with a diversity of features Hansamo Youtube, Youtube layout, and video settings Korean pop on Youtube. The appeal of Korean pop video in Youtube views of keatraktifan Korean pop dance in a video on Youtube, Korean pop style in the video on Youtube, and vocal and physical appearance of Korean pop singer on Youtube quite capable of meeting the information needs of Community Hansamo. Conclusions in this study is the use of Korean pop video on Youtube has a relationship which was to meet the information needs of Community Hansamo. Suggestions in this study were more Hansamo community should use the Youtube site to watch Korean pop video. Instead, Youtube add features that support, Youtube layout should also be made more attractive, Korean pop video setting at Youtube improved to be more creative and better Preferably, the movement of dance, style of dress, hair style, and vocal Korean singers further enhanced pop. Keyword : mass communication, internet, Youtube, Korean pop, information needs