Consumer awareness and willingness to pay for halal certified of beef in Bogor area
| Main Authors: | Alfikri, Syafiq, Baga, Lukman Mohammad, Suprehatin, Suprehatin |
|---|---|
| Other Authors: | IPB University |
| Format: | Article info application/pdf Journal |
| Bahasa: | eng |
| Terbitan: |
Universitas Airlangga
, 2019
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| Subjects: | |
| Online Access: |
https://e-journal.unair.ac.id/JHPR/article/view/16916 https://e-journal.unair.ac.id/JHPR/article/view/16916/9121 |
| ctrlnum |
article-16916 |
|---|---|
| fullrecord |
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<dc schemaLocation="http://www.openarchives.org/OAI/2.0/oai_dc/ http://www.openarchives.org/OAI/2.0/oai_dc.xsd"><title lang="en-US">Consumer awareness and willingness to pay for halal certified of beef in Bogor area</title><creator>Alfikri, Syafiq</creator><creator>Baga, Lukman Mohammad</creator><creator>Suprehatin, Suprehatin</creator><subject lang="en-US">behavioral economic; business;</subject><subject lang="en-US">Beef, Certification, Halal, Consumer Awareness, Willingness to Pay.</subject><subject lang="en-US"/><description lang="en-US">Indonesian government law No. 33 of 2014 on Halal Product Assurance (Halal Law) states that all products circulating in Indonesia must be halal-certified. The implementation of Halal Law has implications for increasing the cost of delivering beef to consumers because each seller is required to implement a process that is in accordance with Islamic law in order to obtain halal certificate. This cost will be distributed to consumers by increasing the selling price of beef that halal-certified. The aims of this study are, (1) analyze consumers' willingness to pay on halal-certified of beef, beef prices are currently very high (Rp 120,000 / kg), (2) analyze consumer awareness on halal-certified of beef. The research sample was taken in the Bogor area. The method used to analyze consumers' willingness to pay is Contingent Valuation Method (CVM), and the method for analyzing consumer awareness is Partial Least Square (PLS). The results of this study indicate two factors that significantly influence consumer awareness: religious beliefs and halal logos. The results of this study also indicate that beef consumers in Bogor area are willing to pay more than 4-6 percent for beef that is halal certified. These results indicate that consumers from the Bogor area are willing to pay more for halal-certified beef. This shows the community's support for the implementation of the Halal Law.</description><publisher lang="en-US">Universitas Airlangga</publisher><contributor lang="en-US">IPB University</contributor><date>2019-12-21</date><type>Journal:Article</type><type>Other:info:eu-repo/semantics/publishedVersion</type><type>Journal:Article</type><type>Other:</type><type>File:application/pdf</type><identifier>https://e-journal.unair.ac.id/JHPR/article/view/16916</identifier><identifier>10.20473/jhpr.vol.2-issue.2.51-59</identifier><source lang="en-US">Journal of Halal Product and Research; Vol 2, No 2 (2019): Journal of Halal Product and Research (JHPR); 51-59</source><source>2654-9778</source><source>2654-9409</source><language>eng</language><relation>https://e-journal.unair.ac.id/JHPR/article/view/16916/9121</relation><coverage lang="en-US">Bogor, Indonesia</coverage><coverage lang="en-US"/><coverage lang="en-US"/><rights lang="en-US">Copyright (c) 2019 Journal of Halal Product and Research</rights><rights lang="en-US">http://creativecommons.org/licenses/by-nc-sa/4.0</rights><recordID>article-16916</recordID></dc>
|
| language |
eng |
| format |
Journal:Article Journal Other:info:eu-repo/semantics/publishedVersion Other Other: File:application/pdf File Journal:Journal |
| author |
Alfikri, Syafiq Baga, Lukman Mohammad Suprehatin, Suprehatin |
| author2 |
IPB University |
| title |
Consumer awareness and willingness to pay for halal certified of beef in Bogor area |
| publisher |
Universitas Airlangga |
| publishDate |
2019 |
| topic |
behavioral economic business Beef Certification Halal Consumer Awareness Willingness to Pay |
| url |
https://e-journal.unair.ac.id/JHPR/article/view/16916 https://e-journal.unair.ac.id/JHPR/article/view/16916/9121 |
| contents |
Indonesian government law No. 33 of 2014 on Halal Product Assurance (Halal Law) states that all products circulating in Indonesia must be halal-certified. The implementation of Halal Law has implications for increasing the cost of delivering beef to consumers because each seller is required to implement a process that is in accordance with Islamic law in order to obtain halal certificate. This cost will be distributed to consumers by increasing the selling price of beef that halal-certified. The aims of this study are, (1) analyze consumers' willingness to pay on halal-certified of beef, beef prices are currently very high (Rp 120,000 / kg), (2) analyze consumer awareness on halal-certified of beef. The research sample was taken in the Bogor area. The method used to analyze consumers' willingness to pay is Contingent Valuation Method (CVM), and the method for analyzing consumer awareness is Partial Least Square (PLS). The results of this study indicate two factors that significantly influence consumer awareness: religious beliefs and halal logos. The results of this study also indicate that beef consumers in Bogor area are willing to pay more than 4-6 percent for beef that is halal certified. These results indicate that consumers from the Bogor area are willing to pay more for halal-certified beef. This shows the community's support for the implementation of the Halal Law. |
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IOS7614.article-16916 |
| institution |
JOURNAL OF HALAL PRODUCT AND RESEARCH |
| institution_id |
3412 |
| institution_type |
library:university library |
| library |
Journal of Halal Product and Research (JHPR) |
| library_id |
2667 |
| collection |
Journal of Halal Product and Research (JHPR) |
| repository_id |
7614 |
| subject_area |
halal lifestyle halal product and development halal industry halal research |
| city |
KOTA SURABAYA |
| province |
JAWA TIMUR |
| shared_to_ipusnas_str |
1 |
| repoId |
IOS7614 |
| first_indexed |
2020-01-07T16:39:50Z |
| last_indexed |
2020-05-08T08:28:37Z |
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dc |
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1683959764196786176 |
| score |
17.538404 |