Pengaruh online personal branding tokoh politik terhadap minat pemilih pemula
Main Authors: | Asri, Rahman, Arianti, Gusmia, Mandjusri, Alma |
---|---|
Format: | Article PeerReviewed Book |
Bahasa: | ind |
Terbitan: |
Program Studi Ilmu Komunikasi Universitas Abdurrab Pekanbaru
, 2019
|
Subjects: | |
Online Access: |
http://eprints.uai.ac.id/1475/1/ILS0087-20.pdf http://eprints.uai.ac.id/1475/ https://doi.org/10.36341/cmv.v5i1.1166 |
Daftar Isi:
- Now, media convergence can joint and integrated conventional media to digitalized information format, like social media platform such as facebook (fb) and instagram (ig) which most popular among the user.. Social media sosial not only use corporated or commercial brand,also use by publicfigurefor personal brandingcampaign on socialmedia. Ridwan Kamil who has 6 million followers, public figure active use instagram for online personal branding. This research analysed and description the influence of online personal branding to first time voter interest inlocal election,Pilkada Jawa Barat 2018.