China’s “Furious Five” Smartphones: Huawei, Xiaomi, Oppo/Vivo and Lenovo -Strategies and Origins
| Main Author: | Han, Nianchen |
|---|---|
| Format: | Article PeerReviewed Book Thesis |
| Bahasa: | eng |
| Terbitan: |
INSEAD
, 2018
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| Subjects: | |
| Online Access: |
http://kc.umn.ac.id/6772/1/China%20Furious%205.pdf http://kc.umn.ac.id/6772/ |
Daftar Isi:
- When IDC released China’s smartphone market statistics for the first and second quarters in 2017 (see Exhibit 1), the two dominant powers in the global market – Samsung and Apple – had lost their leading positions. Shrinking market shares in both quarters had left them with less than 12% combined. Out in front were a number of contenders, all domestic companies, including established brands such as Huawei, as well as several unfamiliar names. Even with the release of the flagship Samsung Galaxy Note 8 (August 23rd, 2017 in New York and September 13th, 2017 in China) and the iPhone 8 (September 12th, 2017), critics doubted they could take back market shares in China given the intense competition.