Analisis pengaruh brand image, category fit dan image fit starbucks café terhadap attitude toward brand extension, serta implikasinya terhadap brand image starbucks teavana telaah pada konsumen starbucks di indonesia

Main Author: Kenny, Kenny
Format: Thesis NonPeerReviewed Book
Bahasa: eng
Terbitan: , 2017
Subjects:
Online Access: http://kc.umn.ac.id/1390/1/BAB%20I.pdf
http://kc.umn.ac.id/1390/2/BAB%20II.pdf
http://kc.umn.ac.id/1390/3/BAB%20III.pdf
http://kc.umn.ac.id/1390/4/BAB%20IV.pdf
http://kc.umn.ac.id/1390/5/BAB%20V.pdf
http://kc.umn.ac.id/1390/6/HALAMAN%20AWAL.pdf
http://kc.umn.ac.id/1390/7/LAMPIRAN.pdf
http://kc.umn.ac.id/1390/