Analisis pengaruh brand image, category fit dan image fit starbucks café terhadap attitude toward brand extension, serta implikasinya terhadap brand image starbucks teavana telaah pada konsumen starbucks di indonesia
Main Author: | Kenny, Kenny |
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Format: | Thesis NonPeerReviewed Book |
Bahasa: | eng |
Terbitan: |
, 2017
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Subjects: | |
Online Access: |
http://kc.umn.ac.id/1390/1/BAB%20I.pdf http://kc.umn.ac.id/1390/2/BAB%20II.pdf http://kc.umn.ac.id/1390/3/BAB%20III.pdf http://kc.umn.ac.id/1390/4/BAB%20IV.pdf http://kc.umn.ac.id/1390/5/BAB%20V.pdf http://kc.umn.ac.id/1390/6/HALAMAN%20AWAL.pdf http://kc.umn.ac.id/1390/7/LAMPIRAN.pdf http://kc.umn.ac.id/1390/ |