Analisis pengaruh brand image, category fit dan image fit starbucks café terhadap attitude toward brand extension, serta implikasinya terhadap brand image starbucks teavana

Main Author: Kenny, Kenny
Format: Thesis NonPeerReviewed Book
Bahasa: eng
Terbitan: , 2017
Subjects:
Online Access: http://kc.umn.ac.id/1378/19/HALAMAN%20AWAL.pdf
http://kc.umn.ac.id/1378/1/BAB%20I.pdf
http://kc.umn.ac.id/1378/2/BAB%20II.pdf
http://kc.umn.ac.id/1378/3/BAB%20III.pdf
http://kc.umn.ac.id/1378/20/BAB%20IV.pdf
http://kc.umn.ac.id/1378/21/BAB%20V.pdf
http://kc.umn.ac.id/1378/22/DAFTAR%20PUSTAKA.pdf
http://kc.umn.ac.id/1378/23/LAMPIRAN.pdf
http://kc.umn.ac.id/1378/