ANALISIS TINGKAT KEPUASAN KONSUMEN TERHADAP PELAYANAN PT ABC DI JAKARTA
| Main Authors: | Fandy Sundoro, Bagio N. Karno |
|---|---|
| Format: | Article application/octet-stream eJournal |
| Bahasa: | eng |
| Terbitan: |
Organisasi dan Manajemen
, 2010
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| Subjects: | |
| Online Access: |
http://journal.tarumanagara.ac.id/index.php/mm/article/view/704 |
Daftar Isi:
- Abstract : This research doing by using survey method that represent 100 respondents, with non probability sampling technique. Questioners are spread in Jakarta, then data showing in Kartesius Diagram form. This research looking at 5 dimension service quality point of view evaluated by consumers like tangibles, reliability, responsiveness, assurance and empathy. From Kartesius Diagram found attributes on II quadrant (high importance, low performance) are good sales consultant, cleanness and stuff completeness when arrived on location, and guarantee. From regression analysis found these 3 attributes is significance for consumers satisfaction.