Hubungan kepuasan konsumen, sikap terhadap iklan, citra toko, sikap terhadap merek, dan loyalitas konsumen: studi empiris pada perusahaan jasa
Main Authors: | Natalia, Delicia, Sihombing, Sabrina O. |
---|---|
Format: | Article PeerReviewed Book |
Bahasa: | eng |
Terbitan: |
Fakultas Ekonomi Universitas Pelita Harapan
, 2010
|
Subjects: | |
Online Access: |
http://repository.uph.edu/4056/1/B4.7%20Hubungan%20kepuasan%20konsumen%2C%20sikap%20terhadap%20iklan%2C%20citra%20toko%2C%20sikap%20terhadap%20merek%2C%20dan%20loyalitas%20konsumen.pdf http://repository.uph.edu/4056/2/B4.7%20Hubungan%20kepuasan%20konsumen%2C%20sikap%20terhadap%20iklan%2C%20citra%20toko%2C%20sikap%20terhadap%20merek%20dan%20loyalitas%20konsumen.pdf http://repository.uph.edu/4056/3/B4.7%20Jurnal%20Nasional.pdf http://repository.uph.edu/4056/ |
Daftar Isi:
- The Purpose of this research is to investigate the relationship between customer satisfaction, attitude toward advertisement, store image, attitude toward brand and consumerloyalty...