Aplikasi Penjualan Komputer dengan Metode Crosselling dan Upselling Dilengkapi Algoritma Greedy Dalam Pengambilan Keputusan

Main Authors: Imbar, Radiant V., Gunawan, Deny
Format: application/octetstream eJournal
Bahasa: eng
Terbitan: Universitas Kristen Maranatha , 2014
Online Access: http://majour.maranatha.edu/index.php/jurnal-sistem-informasi/article/view/1005
Daftar Isi:
  • In the e-commerce, the implementation of CRM have several benefit such as the convenience of shopping, cross selling, up selling and purchasing decision-making system in the computer and profit for the seller will be increased. Cross selling is usedin the purchase of a computer component that recommends items related to the components to be purchased. Up selling is used in recommending the purchase of computer components that are similar with a higher sale value. Decision-making system will be using greedy algorithm in the purchase of computers used to assemble a computer in accordance with the type of computer with their own funds. This application will be implementing CRM features such as cross selling, upselling and also implementing Decision Support System with greedy algorithm for searching suitable computer depend on customer budget.