The Effect of Green Marketing on Purchase Decision with Brand Image as Mediating Variable

Main Authors: Kusnandar, Deasy Lestary, Rinandiyana, Lucky Radi
Format: Article info application/pdf eJournal
Bahasa: eng
Terbitan: Faculty of Economics and Business, Jenderal Soedirman University , 2017
Online Access: http://jos.unsoed.ac.id/index.php/jame/article/view/971
http://jos.unsoed.ac.id/index.php/jame/article/view/971/710