Implementasi Data Mining Pemilihan Pelanggan Potensial Menggunakan Algoritma K Means

Main Authors: Putra, Randi Rian, Wadisman, Cendra
Format: Article info application/pdf Journal
Bahasa: eng
Terbitan: Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE) , 2018
Online Access: https://journal.ipm2kpe.or.id/index.php/INTECOM/article/view/141
https://journal.ipm2kpe.or.id/index.php/INTECOM/article/view/141/69
Daftar Isi:
  • This research was conducted to study data mining using K-Means algorithm which is implemented in the selection of potential customers in MC Laundry. data collected through observation and interviews conducted to the owner of the company concerned. Further data is analyzed to determine the data needed in the process of determining potential customers. From experiments conducted using K-Means algorithm and using Tanagra Software can provide accurate results in classifying potential customers. Keywords: Data Mining, K-Means Algorithm, Tanagra Software