STRATEGI KAMPANYE DAN KEMENANGAN RIDWAN KAMIL DALAM PILGUB JABAR 2018
| Main Author: | Ardipandanto, Aryojati |
|---|---|
| Format: | Article info application/pdf eJournal |
| Bahasa: | eng |
| Terbitan: |
Badan Keahlian DPR RI
, 2020
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| Subjects: | |
| Online Access: |
http://jurnal.dpr.go.id/index.php/kajian/article/view/1881 http://jurnal.dpr.go.id/index.php/kajian/article/view/1881/889 |
Daftar Isi:
- The Election of Governor of West Java 2018 was regarded as a very strategic Local Election because it had the biggest number of Electors in Indonesia, that so it is assumed to have significant influence for Legislative and President Elections in 2019. This Election was winned by Ridwan Kamil-Uu Ruzhanul Ulum. Before the campaign periode, Ridwan Kamil was assumed would be “attack” by religion issues which is predicted having role in defeating Ridwan Kamil in The Election of Governor of West Java 2018, and many negative news were exposed in social medias in order to discredit Ridwan Kamil’s image. Therefore, the analysis of Ridwan Kamil’s campaign strategy in winning The Election of Governor of West Java 2018 is so interesting. This research uses qualitative method, and the datas or facts are analysed by descriptive analyse method. The results of this research could be used as informations in winning local election political strategy for next local leader candidates. This analysis shows that Ridwan Kamil implemented the effective campaign strategy of political images and political positioning. Those two political strategies combination were absolutely difficult to be duplicated by his rivals.