INVESTIGASI REVISIT INTENTION WISATAWAN TAMAN MINI INDONESIA INDAH, JAKARTA: FAKTOR – FAKTOR APA SAJA YANG MEMPENGARUHI?
Daftar Isi:
- Andi Riandi Adli; Investigation of Revisit Intention of Taman Mini Indonesia Indah Tourists, Jakarta: What Factors Affect ?. Thesis, Jakarta: S1 Management Study Program, Faculty of Economics, Jakarta State University. Advisory Team: Usep Suhud, M.Si., Ph.D. & Rahmi, S.E., M.S.M. The objectives of this study are: 1) To determine that service quality has a significant effect on trust, 2) To determine that service quality has a significant effect on revisit intention, 3) To determine service quality has a significant effect on customer satisfaction, 4) To determine service quality has an effect significantly on perceived value, 5) To determine customer satisfaction has a significant effect on revisit intention, 6) To determine perceived value has a significant effect on customer satisfaction, 7) To To determine trust has a significant effect on customer satisfaction 8) To To determine trust has a significant effect on revisit intention through customer satisfaction. 9)To determine customer satisfaction has a significant effect on revisit intention at Taman Mini Indonesia Indah. The data collection method uses a survey method with an instrument in the form of an online questionnaire. The object of this research is 200 respondents who have visited Taman Mini Indonesia Indah. Data analysis used SPSS version 25 and SEM (Structural Equation Model) from AMOS version 21 software to process and analyze research data. The results of the hypothesis test show that there are 3 variables accepted that service quality is accepted towards trust, service quality is accepted for perceived value, and customer satisfaction is received on revisit intention. Keywords: service quality, perceived value, trust, customer satisfaction, revisit intention