LAPORAN PRAKTIK KERJA LAPANGAN PADA PT KOMPAS MEDIA NUSANTARA

Main Author: Tegar Pribadi, Achmad
Format: Lainnya NonPeerReviewed Book
Bahasa: eng
Terbitan: Fakultas Ekonomi , 2019
Subjects:
Online Access: http://repository.fe.unj.ac.id/6995/1/Laporan%20PKL_2019_Achmad%20Tegar%20Pribadi_S1%20Manajemen%20Pemasaran.pdf
http://repository.fe.unj.ac.id/6995/
Daftar Isi:
  • Implementation of Internship aims to implement knowledge that has been gotten in studying at college and trained competencies as the subject studied by Internee. By this Internship, Internee is expected to understand the things that happened in the world of work. Internee implemented the Internship to Department Social Media PT Kompas Media Nusantara. The tasks given to Internee were made a content social media for Twitter Kompas Klasika, maintain database Influencer social media Harian Kompas, create UTM link, recapitulation proof of advertisement, analyze interactive content and sponsored content with hardselling and softselling communication approach. Of the execution of the Internship, Internee should be able to increase knowledge, abilities, and skills directly in the scoope of work, especially in the marketing management system of the company.