PENGARUH PENGETAHUAN MANAJEMEN USAHA TERHADAP PENGEMBANGAN USAHA UKM SENTRA SEPATU DI CIBADUYUT BANDUNG
Daftar Isi:
- ABSTRACT PITRIA MAYANG SARI. Influence of Business Management Knowledge to The Development of Shoes Centre Small And Medium Industry Business In Cibaduyut Bandung: Economic Education Studies Program. Concentration of Economic and Cooperative Education. Department of Economicsand Administration. Faculty Of Economics. State University Of Jakarta. 2015. This study aim stogain knowledge based on data and fact sare eloquent, true and trust worthy. This research was carried out for 3 months starting from the month of October 2014 to December, 2014. The method used is a survey method with simple regression approach. The sample in this study is the Primary Data Entrepreneur Shoes. Data variable Y is the Business Development Entrepreneur Shoes, and X Business Management Knowledge Entrepreneur Shoes, each of whichis obtained from the Centers Shoes Cibaduyut Bandung. estconditionsused are looking for aregression equation to obtain the equationy Y= 40,572 + 1, 403X .Results Test Requirements Analysis Lo = 0.124, while Lt=0.137 not ethat the estimated error of regression of Y on X is normally distributed, the calculation of product moment correlation coefficien to 0.638 Thus it can be concluded that there is a positive relationship between the variables X and Y. The results of this study concluded that there are significant between the Knowledge Management of Business Development, the calculation of the coefficient of determination obtain edresults 0.4067. This means that 40.67% can be explained by theBusiness Development Business Management Knowledge. Keywords: Knowledge, Business Management, Business Development