FUNGSI MANAJEMEN PUBLIC RELATIONS PADA KAMPANYE POLITIK

Main Author: Damayanti, Novita
Format: Article info eJournal
Bahasa: eng
Terbitan: Universitas Prof. Dr. Moestopo (Beragama) , 2017
Online Access: http://journal.moestopo.ac.id/index.php/wacana/article/view/334
Daftar Isi:
  • Presidential election is part of democracy system in Indonesia. The backbone of political campaign for election is found within power of communication. Public relations are the tool of political campaign that have manageĀ­ ment function such as: researching, planning, implementing and evaluating an array of communication activities. Frame political public relations in political campaign are : image management, information management, media management, and internal communication.