Prediksi Perilaku Pola Pengunjung Terhadap Transaksi Pada Toko Buku Gramedia Menggunakan Jaringan Syaraf Tiruan Metode Back Propagation

Main Author: Sangadji, Iriansyah BM; STT PLN
Format: application/octetstream eJournal
Bahasa: ind
Terbitan: Universitas Kristen Maranatha , 2011
Online Access: http://majour.maranatha.edu/index.php/jurnal-informatika/article/view/295
Daftar Isi:
  • There are many methods developed  to achieve optimize output  in predicting area  solving and  patterns.  This  paper  focused  to  explore  an  implementation  back  propagation  neural network method  in using  to  find behavior pattern of visitors and  transactions. Model will describe  correlations  between  number  of  visitors  and  transaction  happen  in  Gramedia Book Store at Puri Indah Jakarta. The data research source since July to August 2008 just in visitors and transactions happened. System mode  is model  of  prediction  applications  based  on  feedforward  backpropagation neural network using matlab programming. Discussion about performance measurement of predicting  system  based  on  number  of  transactions  and  visitors.  Patterns  and  Graphics explain good performance predict system in 80% general. It means the output error values under 20%.  System result shows the identification and correlation  patterns of visitors and transactions to  predict  about  transaction moment  will  happen.  It  will  use  to  decide  the  shift  of  time worker or commercial moment.