THE INFLUENCE OF AIRLINES SERVICE QUALITY TOWARDS PASSENGERS LOYALTY ON SINGAPORE – JAKARTA ROUTE
| Main Authors: | Hoesodo, AR Adji; ITL Trisakti, Syukron, Muhammad Hanif; ITL Trisakti, Arubusman, Dian Artanti; ITL Trisakti |
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| Format: | Article info application/pdf Journal |
| Bahasa: | eng |
| Terbitan: |
STMT Trisakti
, 2018
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| Subjects: | |
| Online Access: |
http://library.stmt-trisakti.ac.id/jurnal/index.php/JMBTL/article/view/178 http://library.stmt-trisakti.ac.id/jurnal/index.php/JMBTL/article/view/178/173 |
Daftar Isi:
- ABSTRACTSingapore airlines is one of the best full service airlines in the world. The problem of the studywas the effect of service quality of the airlines to the passengersâ€TM loyalty of Singapore-Jakartaroute in 2017. This study was aimed at finding out the above statement. To analyze the problem,the researchers were using analysis of simple linear regression. The data was taken from 154passengersâ€TM statement of SQ 958 Singapore-Jakarta route. The result shows the low effect of Xand Y variables. Based on t-table result that Ha is accepted while Ho is not accepted, there is asignificant and positive low effect of X (service quality) and Y (passengersâ€TM loyalty) variables.