PENGARUH PERLUASAN MEREK (BRAND EXTENSION) TERHADAP CITRA MEREK (BRAND IMAGE) (Studi Pada Konsumen Kecap Sedaap Di Bandar Lampung)
Main Author: | Rahmawati, 1111011168 |
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Format: | Bachelors NonPeerReviewed Book Report |
Terbitan: |
FAKULTAS EKONOMI DAN BISNIS
, 2017
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Subjects: | |
Online Access: |
http://digilib.unila.ac.id/25876/1/ABSTRAK.pdf http://digilib.unila.ac.id/25876/19/SKRIPSI%20FULL.pdf http://digilib.unila.ac.id/25876/20/SKRIPSI%20TANPA%20BAB%20PEMBAHASAN.PDF http://digilib.unila.ac.id/25876/ |