Analisis Minat Nasabah dalam Menggunakan E-Banking di Bank Syari'ah Mandiri Kantor Cabang soekarno Hatta Malang
| Main Author: | Nagib, Bhalqis |
|---|---|
| Format: | Thesis NonPeerReviewed Book |
| Bahasa: | eng |
| Terbitan: |
, 2020
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| Subjects: | |
| Online Access: |
http://eprints.umm.ac.id/60133/1/PENDAHULUAN.pdf http://eprints.umm.ac.id/60133/43/BAB%20I.pdf http://eprints.umm.ac.id/60133/3/BAB%20II.pdf http://eprints.umm.ac.id/60133/4/BAB%20III.pdf http://eprints.umm.ac.id/60133/5/BAB%20IV.pdf http://eprints.umm.ac.id/60133/6/BAB%20V.pdf http://eprints.umm.ac.id/60133/7/LAMPIRAN.pdf http://eprints.umm.ac.id/60133/ |
Daftar Isi:
- This study aims to analyze the influence of brand image, service features, benefits, convenience, and perceived risks to customer interests using E-Banking at Bank Syari'ah Mandir Kantor Cabang Soekarno Hatta Malang. The source of the data used in this study was a, and respondents were assigned as a sample of 56 respondents who used E-Banking at the Sharia Bank Mandiri Kantor Cabang Soekarno Hatta Malang, becase sample determined by accidental sampling method. The research using multiple regression analysis. The results showed that partially brand image, feature availability, usefulness, ease of use, trust and perceived risk have a significant invluence on the use of E-Banking because it has a significance value > 0,05 the first variable is the brand image with a value of 3,931> 2,008, for feature availability 12,274 > 2,008. 13,452 > 2,008 for ease of use; 3,211 > 2,008 for usefulness; 3,017 > 2,008 for trust; 3,211 > 2,008 for perceived risk. And simultaneously that brand image, feature availability, usefulness, ease of use, trust and perceived risk have a significant influence on the use of E-Banking with the significance value 76,806 > f table 2,29. It is hoped that further researchers will add variables to further develop their research. And reduce the risks that occur in customers. So that customers feel safe while doing or accessing E-Banking.