ANALISIS FAKTOR PEMILIHAN LOKASI USAHA JASA LAUNDRY DI SEKITAR UNIVERSITAS MUHAMMADIYAH MALANG
| Main Author: | WICHAKSONO, YUDHA HADI |
|---|---|
| Format: | Thesis NonPeerReviewed Book |
| Bahasa: | eng |
| Terbitan: |
, 2019
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| Subjects: | |
| Online Access: |
http://eprints.umm.ac.id/56215/7/Pendahuluan.pdf http://eprints.umm.ac.id/56215/2/BAB%20I.pdf http://eprints.umm.ac.id/56215/3/BAB%20II.pdf http://eprints.umm.ac.id/56215/4/BAB%20III.pdf http://eprints.umm.ac.id/56215/44/BAB%20IV.pdf http://eprints.umm.ac.id/56215/45/BAB%20V.pdf http://eprints.umm.ac.id/56215/8/LAMPIRAN.pdf http://eprints.umm.ac.id/56215/ |
Daftar Isi:
- This research aims to describe and analyze the selection factor of the laundry service business around the University of Muhammadiyah Malang. The data that used are primary data in a live interview with the subject. Sample that taken are 100 respondent for this study. Instrument testing done by reability test and validity test. Next, the analysing tool that used for this study is certain range of scale. The result of the analysis of factors on the study can be concluded that the location factor (labor, cost, close to the market, close to the supplier, and close to competitors) considered in the selection of business locations.Factor analysis results also resulted in the most considered factor in site selection i.e. labor cost and close to the market