ANALISIS PERBEDAAN HARGA JUAL PAKAIAN GAMIS WANITA DI PASAR TRADISIONAL DAN PASAR MODERN DI KOTA MOJOKERTO (STUDI PADA PASAR BENTENG PANCASILA DAN SUNRISE MALL)

Main Author: Rahanita, Rahanita
Format: Thesis NonPeerReviewed Book
Bahasa: eng
Terbitan: , 2018
Subjects:
Online Access: http://eprints.umm.ac.id/42182/1/PENDAHULUAN.pdf
http://eprints.umm.ac.id/42182/2/BAB%20I.pdf
http://eprints.umm.ac.id/42182/3/BAB%20II.pdf
http://eprints.umm.ac.id/42182/4/BAB%20III.pdf
http://eprints.umm.ac.id/42182/5/BAB%20IV.pdf
http://eprints.umm.ac.id/42182/6/BAB%20V.pdf
http://eprints.umm.ac.id/42182/7/LAMPIRAN.pdf
http://eprints.umm.ac.id/42182/
Daftar Isi:
  • This research aims to determine the differences in selling prices and the factors that influence the price of women clothing line between traditional markets and modern markets. This research is a qualitative research. Then samples are determined based on nonprobability sampling method of 15 women clothing merchants in Benteng Pancasila Market and 15 garment traders in Sunrise Mall. The analytical technique used is a paired sample t-test by using computer program SPSS version 21. The results of this study indicate that the price of women clothing in the market Pancasila Benteng Market is lower than in the Sunrise Mall.