ANALISIS PERSEPSI KONSUMEN TERHADAP CITRA PRODUK KARTU SIMPATI PE-DE (Studi Pada Mahasiswa Universitas Muhammadiyah Malang)
Main Author: | Asmawati, Asmawati |
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Format: | Thesis NonPeerReviewed Book |
Bahasa: | eng |
Terbitan: |
, 2008
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Subjects: | |
Online Access: |
http://eprints.umm.ac.id/3334/1/s.pdf http://eprints.umm.ac.id/3334/ |
Daftar Isi:
- This research title is " Analysis Perception Of Consumer To Image Product Card Simpati of Pe-De" ( Asmawati, RD. Jatmiko, Noor Aziz). Target of research is to know profile perception of consumer to simpati card product image of Pe-De. Responder this research is Student Muhammadiyah University Of Malang with amount of responder 160. Analyzer which used this research is profile analysis. Result of research can know that perception of consumer to energy explore Simpati card product of Pe-De concerning reach of signal better, tariff more economic, voice clear operator, easy administration, book phone ability keep of data in memory, or idiosyncrasy of feature that is ability of network Simpati card of Pe-De in building closed and to the number of refill card collection