Daftar Isi:
  • Customer Service in a bank is the services provided by the bank to customers in particular and society in general with regard to the activities business and daily operations of the bank. Customer Service role here can be called as a front line unit of the bank that is very important, namely as beginning the process of implementing the bank's activities that relate directly with customers. Where the outline of the task Customer Service include the provision of information and services. "This study was conducted to determine the role of Customer Service in providing services to bri syariah bank branch Gubeng. This study was conducted to determine how the services provided by each customer service to customers as well as how menanganii customers who have complaints terhadapap a wide variety of products that is given or the other . in providing services to customers customer service must have its special expertise. because customer service is the spearhead of a company, so the company should be only too well in choosing customer service. in this study also explained about how to serve customers well, handling customer complaints, order customer service, customer service obligations, as well as things that are prohibited for customer service. discussion of the techniques used is the method of data collection in the company as well as interviews. based on the results of research that has been done that the services provided in the bank BRI Syariah branch Gubeng Surabaya is good but more is better enhanced to get the desired results. Key words : customer service, BRI Syariah, customer