Laweyan Batik Merchant Home Territory as Tourist Attraction: A Reflection of Javanese Middle Class Society Struggle for Social Status

Main Authors: Setyoningrum, Yunita, Piliang, Yasraf A., Santosa, Imam, Zaman, Biranul Anas
Format: Proceeding PeerReviewed Book
Terbitan: , 2013
Subjects:
Online Access: http://repository.maranatha.edu/24506/1/Nusantara%20Philosophy_Yunita%20Setyoningrum.pdf
http://repository.maranatha.edu/24506/
Daftar Isi:
  • Kampung Laweyan batik merchants have long been known as rich textile merchants in Central Java. The community started their business since the era of Pajang Kingdom in 1500s. Since then, it had grown into a solid exclusive community until The New Order era, its glory gradually overcast by social changes. Throughout the changes of time and influences of social and political situation, Laweyan batik merchants have settled a district with distinctive characteristics. Following the success of their batik trading business in the 18thcentury, Laweyan batik merchants tried to differentiate themselves from the other locals by creating a lifestyle, which thereafter known as middle-class lifestyle in Surakarta; although in the former Javanese conception of society structure, such middle class was never been existed. The dinstinct characteristics are also found in their home territory, where they organize their belongings to express their identity. Recently, they have been using the distinctness to create experience for tourist attraction. This paper described the use of Laweyan batik merchant house’s home that are being staged as tourist territories aiming to represent narration of identity for tourists consumption. The conclusion of this paper is merely about how the essence of Laweyan batik merchants’ identity were created, which is actually through the community awareness of differences (phenomenon of othering).