Peranan Audit Operasional dalam Meningkatkan Efisiensi dan Efektivitas Penjualan (Studi Kasus pada PT. Dirgaputra Ekapratama)
Daftar Isi:
- Every company has a pattern of activities and different types of business, but have the same goal of achieving optimum profit. Company is expected to reach or exceed the targets set in order to dominate and expand the existing market share and achieve a certain position within the scope of the existing industry. With the development of the company, management will find it difficult to monitor all companies operating activities which they are responsible. To that require management tools that can evaluate all activities and provide recommendations if found a mistake. Tools that can be used is operational auditing. By doing so the operational audit firms are expected to increase the efficiency and effectiveness of the auditing. Of the problem the author tried to do research at PT. Dirgaputra Ekapratama that specializes in spare parts suppliers. This research was conducted to determine how the implementation and operational audit role in the company. The authors concluded that PT. Dirgaputra Ekapratama operational audits have implemented well and play properly, especially the sales that increased sales volume and sales targets can be achieved. In addition the application of regulations in the sale that can reduce the risk of distortion and more effective selling authors thus argue that the implementation of audit can help improve operational efficiency and sales effectiveness.