Business Model Innovation in Indonesian Jamu Company

Main Author: Widjaja, Jahja Hamdani
Format: Proceeding PeerReviewed Book
Terbitan: , 2014
Subjects:
Online Access: http://repository.maranatha.edu/11856/1/Isiem%202014.pdf
http://repository.maranatha.edu/11856/
Daftar Isi:
  • Business model innovation is needed especially in a turbulent environment. But, firms had to overcome some obstacles due to leadership and market changing. Limited progress has been made, however, in describing how the process of business model innovation in a firm. This paper was a descriptive and explanative study that conducted to reveal how the process of business model innovation that was done by a firm in a knowledge-intensive industry. Business model innovation process is described by combining the business model framework and business model components. THis research concludes that there are four stages in business model innovation that is done in the research object. Some research implications are also described.