STRATEGI DINAS PERINDUSTRIAN PERDAGANGAN DAN KOPERASI DALAM MENINGKATKAN DAYA SAING INDUSTRI KECIL MENENGAH (IKM) DI KOTA TANGERANG
Main Author: | Hardianto, Ahmad Ibrahim |
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Format: | Thesis NonPeerReviewed Book |
Bahasa: | ind |
Terbitan: |
, 2016
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Subjects: | |
Online Access: |
https://eprints.untirta.ac.id/11196/1/STRATEGI%20DINAS%20PERINDUSTRIAN%2C%20PERDANGAN%20DAN%20KOPERASI%20DALAM%20MENINGKATKAN%20DAYA%20SAING%20INDUSTRI%20KECIL.PDF https://eprints.untirta.ac.id/11196/ |
Daftar Isi:
- ASEAN Economic Community created a policy with the free flow of goods, services, investment, skilled labor and capital what will become Opportunities and Threats. Therefore, in the 2014 Presidential Instruction No. 6 To instruct the State Institutions to improve competitiveness, one of the national industrial sector. This study aims to determine strategies Disperindagkop especially for small and medium industries in the face of the ASEAN Economic Community in Tangerang. The theory used is SWOT analysis technique From Robinson and Pearce (2011: 201). This research uses qualitative method to label the data collection techniques used What is the interview, observation and documentation study. For Purposes of data analysis Researchers use data analysis Miles and Huberman hearts Sugiyono (2009: 246) to test the validity of data triangulation. Research that strategy Disperindagkop in particular for small and medium industry in the face of the ASEAN Economic Community in Tangerang yet optimal. It is due to internal factors in human resources the less adequate and competent, a Limited Budget, infrastructure and small and medium industries less adequate, and Help certification yet optimal. External factors that free products out, outside-Product Quality Relative Strength, absence of alternative policies, and low market reach. To optimize the increase, should be improving the quality of human resources both from Disperindagkop and small and medium industries, provide socialization of the MEA, And Build infrastructure And For small and medium industries.