The influence of product quality, brand image and hedonism on purchase decision of iphone (case study students in Universitas Andalas)
| Main Author: | Masrita Komala Sari |
|---|---|
| Format: | Book |
| Bahasa: | ind |
| Terbitan: |
Fakultas Ekonomi Universitas Andalas Padang
, 2019
|
| Subjects: | |
| Online Access: |
http://pustaka.manajemen.fekon.unand.ac.id//index.php?p=show_detail&id=3080 |
Daftar Isi:
- vii, 111 hlm.; 30 cm