Penggunaan Uji Mann-Whitney pada Analisis Pengaruh Pelatihan Wiraniaga dalam Penjualan Produk Baru
| Main Author: | Sriwidadi, Teguh |
|---|---|
| Other Authors: | Fakultas Ekonomi dan Komunikasi |
| Format: | Article info application/pdf |
| Bahasa: | eng |
| Terbitan: |
Bina Nusantara University
, 2011
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| Subjects: | |
| Online Access: |
http://journal.binus.ac.id/index.php/BBR/article/view/1221 http://journal.binus.ac.id/index.php/BBR/article/view/1221/1089 |
Daftar Isi:
- This research is conducted in PT Merapi Utama Pharma in order to determine the influence of training to the sales force in selling a new product. The methodology is Mann-Whitney Test manually using formula and table, and using Statistical Programs for Social Studies ( SPSS ). The research result that the average sales volume of the trained sales forces is the same as the average sales volume of the untrained sales force.