Praktik Sharenting Dan Isu Young Digital Labour Dalam Proses Produksi Selebgram Anak (Studi Kasus Pada Akun Instagram @Babymoonella)
Daftar Isi:
- This study looks at the process of producing Indonesian children's selebgram in one case, @babymoonella. Based on how social media is a place for individuals to be able to present themselves and become a celebrity. Selebgram @babymoonella is the main case that chosen because Moonella became a selebgram without celebrity status of her parents (ascribed celebrity). This study uses a qualitative approach to see how celebrity children produced through Instagram. Focusing on one object, this research uses a case study method and looks at the main case, the Instagram account @babymoonella. This study sees selebgram as part of the practice of micro-celebrity. The results of this study indicate that the process of producing children selebgram @babymoonella begins with sharenting practices. Although, initially sharenting aims for Moonella's digital album in the end, when Moonella gained popularity, sharenting practices carried out using micro-celebrities strategies. Moonella, who was originally a child whose parents often documented her, became celebrity and young digital labor